The French Get Touchy About Language
The French can get very touchy, when English encroaches on territory, they think is reserved for French.
But this row, reported here on the BBC is totally of their own making, Here’s the introduction.
The French parliament is debating a new road map for French universities, which includes the proposal of allowing courses to be taught in English. For some, this amounts to a betrayal of the national language and, more specifically, of a particular way at looking at the world – for others it’s just accepting the inevitable.
The English-speaking world has nothing to do with it.
My French is such, that I can get by as a tourist. I also successfully used the language, when I was at ICI, as it was quicker to read scientific reports from the Belgian company, Solvay, in French, rather than wait for a translation.
On the other hand, when I was in Montreal, a few years ago, I was totally baffled, as Canadian French, is more different to French, than American is to English.
When we developed Artemis, we sold in quite a few European countries, but didn’t bother with French, as we thought they would be touchy, wanting everything in their own language.
In the late 1970s, Metier had installed an Artemis system, at Chrysler in Coventry. For various reasons, it hadn’t been upgraded, as much as it should. Soon after Peugeot-Citroen took over Chrysler in 1979, someone in Peugeot-Citroen decided to do a company wide survey of the various project management systems in use in the group. on one visit they went to Coventry and because they were impressed with what they saw, they came straight down the M1 to see us in our offices in Hayes.
Peugeot-Citroen then decided to buy a system for Paris. We told them it was only in English, but they said not to matter, as all their engineers knew the language. They did ask us to get some proper sales flyers in French.
The rest as they say is history, in that Peugeot-Citroen introduced Artemis to a lot of their friends.
Another story I remember, which illustrates the French and their language, happened a few years later. In the 1980s, I owned a company that made hand-tools. One tool, was exported to France and the United States. Our American agent asked if we could produce an English/French version for Canada. But a straight combination of what we already had was unacceptable and we had to get a special French Canadian translation at great expense. Eventually, the Canadians excepted it.
A couple of years afterwards, we had an urgent order from France, but unfortunately we were out of French leaflets. So we faxed over the French Canadian one to ask if that would be acceptable. The response was, that it will do, but that the French would have a bit of a laugh about the language.
Make of that, what you will!
I should say, that I once travelled to the States with a secretary from the New Zealand embassy in Ottawa. She told me, that some Canadians got very upset, if she sent them a letter with some American English spelling.
The Anonymous Widower 
I have been involved for many years in developing systems for use in multiple countries and translation was always a problem until we came across the idea of getting the first client requesting a language to take on the translation. This not only got the translation done, but got all the industry specific terms translated correctly (our main problem using professional translators). I don’t recall any client, who was asked, refusing to do it, nor any of them complaining about the scale of the task.
Comment by John Wright | May 22, 2013 |
One French customer told me that they learn everything by rote in French schools, so learning a structured language like Artemis was easy. It was only senior mangement, that wanted the flyers in French.
I did once read in Flight International, that if you phone Airbus Industrie in Toulouse, the phone is answered in English. But phone Bombardier in Quebec and you always get a Bonjour.
Comment by AnonW | May 22, 2013 |