Finger Friendly Packaging
If we want to see how a company in a small country can create a very large high-tech niche for themselves, you need look no further than Logitech, who are based in Switzerland. Their products aren’t very cuckoo clock.
As I’ve bought myself a new laptop for the journey, I felt it would be a good idea to get a new mouse. I hate those pads on laptops which never seem to work for me! So as I’ve got several of their products, I looked no further than Logitech.
The mouse works well and has a very small transmitter, so I can leave it in all the time. And the mouse works on just one battery. In fact I’m using it now.
But what surprised me was the packaging.
Logitech's Finger Friendly Packaging
Note the red arrow at the top. It points to a perforated area in the packaging, which you tear along in the age old fashion and hey presto, you get access to the contents.
No broken nails, knives or scissors.
This type of packaging should be compulsory!
10/10 to Logitech.
The Anonymous Widower 
I think this kind of heavy duty blister pack was originally designed to prevent theft by making the packs impossible to open without scissors.
Presumably Logitech have either forgotten the original point of the packs, or decided that irritated customers are more of an issue that stockroll shrinkage.
I wonder, did the pack make a VERY loud noise as it was opened?
Comment by Harry | May 13, 2010 |